• James Noblitt

Vark Joins (NPA) National Parking Association as it Launches

SOUTHLAKE, Texas – August 3rd, 2017 – Diogras, Inc is happy to announce its recent membership with NPA as it launches its first product to market, Vark – The Smartest Way to Valet ( The membership with NPA solidifies our commitment to the parking industry and the belief that the valet experience could use some innovation.

“NPA is the nation's leading parking trade group and we are excited to be a part of a premier organization that is so well respected in the industry.” said CEO of Diogras, Valerie Noblitt.

With the first patent-pending end-to-end mobile valet solution we look forward to partnering with operators, hotels, casinos, restaurants, arenas, hospitals and many others as we look to transform the valet industry. Vark is making the valet journey for both consumers and operators mobile and modern to deliver a first-class customer experience as soon as they arrive to the property.

“With a lot of industries being transformed by technology and increased mobility, consumers are expecting digital tools to transform their experience – valet needs to be one of them. One of many features is we provide a customer app to facilitate common and concise communication across multiple locations.” said Kris Nickell, Director of Product Sales and Marketing, Diogras.

Additionally, the ability for inapp payment was key. Consumer Credit reports that nearly 80% of consumer spending was cashless and just 14% use cash for regular day purchases. With Vark we feel that our increased usage throughout the industry will make valet more accessible to the public and thus the industry should see an increase in valet business.

NPA will help us gain more insight and exposure to the necessary affiliates that will ensure our mutual success.

Let Vark help you deliver a first impression and last impression that’s worth talking about.

Vark – The Smartest Way to Valet

About Diogras, Inc and the Vark product

Diogras is an IT Services and Consulting company with over 15 years of experience working with Fortune 500 companies bridging the gap between business and technology. We provide our clients with expert technical consulting to address needs from custom software

development to modernizing legacy applications to meet the demands of the digital world. Our unique approach to engagements, leveraging our mature Agile practices, allows us to deliver high-quality, high-value solutions at the speed of business.

With Vark we took a deliberate approach to customer experience and the journey of both the consumer (those that valet their vehicle) and the valet operators. In many cases, Valet is the first impression so offering a great customer experience is critical to the arrival and departure of guests. After many trips to Vegas for conferences enough was enough with the bad valet experience. On our last visit over the course of 4 days we spent 8+ hours waiting in the “valet process” either trying to drop off the car or picking the car up. With our vast technical experience, we set off to solve the problem of “First Impressions are the Last Impressions.” For more information on our patent-pending valet solution visit us at

Media Contact

Kris Nickell - Director of Product Sales & Marketing

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